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Review
"It is Barry Barnes' not-too-outrageous conceit that the Grateful Dead, a prototypical band from the era of Vietnam and shoulder-length hair, have something to say about running a business. Jerry Garcia was no mogul (a fact for which his fans will rejoice). Yet perhaps in these life's lessons the executive will learn to loosen his tie, widen his gaze, and rescue his bottom line by not, for a change, obsessing over it. I have read many business manuals. This is one of the few I will remember."―Roger Lowenstein, New York Times bestselling author of THE END OF WALL STREET"Barry Barnes deftly shows how the magic and authenticity of the Grateful Dead transcends its musical prowess, providing invaluable insights into how successful organizations thrive."―William D. Cohan, New York Times bestelling author of MONEY AND POWER and HOUSE OF CARDS"In Everything I Know About Business I Learned From The Grateful Dead, Barry Barnes deconstructs one of the most fascinating rock bands of our time and uncovers some very powerful and unexpected lessons in innovation, marketing and entrepreneurship. If you want your business to go on a long, strange trip - in the best possible way - this is the book for you."―Mitch Joel, President of Twist Image and author of Six Pixels of Separation"Brisk and compelling, this overview of the Deadhead nation reads like a candid rock biography as well as an insightful business manual...Important lessons learned from a unique band of musical pioneers."―Kirkus
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About the Author
Barry Barnes is a professor at Nova Southeastern University in Florida.
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Product details
Paperback: 256 pages
Publisher: Business Plus; Reprint edition (November 20, 2012)
Language: English
ISBN-10: 0446583804
ISBN-13: 978-0446583800
Product Dimensions:
5.5 x 0.8 x 8.2 inches
Shipping Weight: 8 ounces (View shipping rates and policies)
Average Customer Review:
4.6 out of 5 stars
49 customer reviews
Amazon Best Sellers Rank:
#78,811 in Books (See Top 100 in Books)
My wife and I met at a Grateful Dead concert and we were married at one. All of this took place many years ago. I thoroughly enjoyed reading this book, both from my perspective as a Dead Head and a current Tour Manager for a nationally touring band. I bought two copies to share amongst the band members of the band for whom I work.This is well-written, very comprehensive, and an insight into America's favorite band (like it or not, it's true). I learned a lot from this, both in terms of what I experienced way back when and what I am now confronting, trying to help an extraordinary group of musicians survive in today's economy.Read this. You will come away with a smile on your face.
Being born in the late 80's I knew little to nothing about the Grateful Dead. I read the book after seeing a recommendation from a CEO at a large healthcare institution. I thoroughly enjoyed the book. I thought it was fascinating to see the business theories and how the Dead ran their business. I was able to gain respect for a band I knew very little about. It is a worthwhile read for anyone.
After slogging my way through the business world for far too long, accumulating both undergraduate and graduate business degrees along the way, I really, really have a visceral aversion to the mundane stuff that is typically pushed on us by the business publishing world. This, however, was worth my time and money. In fact the copy I read was from the library. But I was motivated to buy a copy for my daughter who runs a low fee ticketing utility (Tikly.co) for the benefit of independent artists. Bottom line: an insight into enlightened management combined with fun insights into the world of The Dead.
This might be my favorite book ever read.
This is a fantastic book. The Dead were agile before agile was cool.
My brother is a huge Dead Head. Got him this for Christmas, and he really loved it!
I saw this book while I was making my list for Santa and thought, 'Eh...' but Santa's pretty smart and brought it anyway and I'm so glad he did! This is an insightful book and the 'management' ideas that the Dead pioneered have become the model for some of the most successful businesses of today. Well worth the ticket price!
This was purchased as a gift for a relative who loves the 'Dead', I found this first at our local library, then decided it would make a great present for someone who likes the 'Dead'
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